Panasonic and RCOM aims to tap 20% share of Enterprise security surveillance market in India by 2017

Panasonic has recently announced that it has join hands with Reliance Communications to introduce cloud-based video surveillance for enterprises in India.

Manish Sharma, managing director, Panasonic India, said, “With the launch of this cloud based Intelli surveillance solution, Panasonic and Reliance Communications aims to capture 20 percent  share of the Enterprise Security surveillance market in India by 2017.”

The launch of Cloud Video Intelli-Surveillance is seen as a major strategic tie-up for both the companies to enhancing their existing portfolio by offering video analytics in combination with real time surveillance.

Panasonic, already a global leader in surveillance cameras and video analytics aims to leverage Reliance’s well established network and data center infrastructure in the country.

The newly launched integrated solution will be promoted by the RCOM’s Enterprise Business arm in the market.

RCom has a strong relationship with more than 39,000 businesses across the country which will help in increasing the overall reach of the product.

Providing physical security to the employees and company’s asset is a big challenge for the enterprise sector in the current scenario. The association through this newly launched product aims to address such issues.

The solution provides 24*7 access to video footage on any connected device: PC, Mac, mobile phone and tablet, while being on the move.

It will target almost all the major verticals, particularly hospitality, education, retail, healthcare, and BFSI (Banking, Financial Services & Insurance) sectors.

Apart from other offerings, easy scheduling, managing IP cameras fully in the cloud, and advanced cloud video analytics like Human detection, Tripwire are some of the salient features of Cloud Video Intelli-Surveillance.

Commenting on the partnership, Deepak Khanna, CEO – India Enterprise, Reliance Communications, said, “At RCOM, joint-offerings with global technology leaders is an important enabler of moving up the Enterprise product value chain. The coming together of Panasonic and RCOM to launch this advanced video surveillance solution marks a significant milestone in that journey of collaborative innovation.”

He further added that, “Not only does Cloud Video Intelli-Surveillance address the challenges of security management for distributed Enterprises and government agencies, its advanced Analytics features place actionable data within easy reach of customers. We are confident that this solution will be widely adopted in the market.”

Advance video surveillance management system requires significant amounts of storage infrastructure, bandwidth, high-end cameras and a strong analytics platform. The partnership of Panasonic and Reliance communications signifies the coming together of all these parameters into one integrated solution.

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