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May 23, 2017

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Vanderbilt creates partner programme for installers and distributors

Global security system Vanderbilt has created a partner programme to help installers and distributors in areas such as training and marketing.

After a series of acquisitions, Vanderbilt says it is in a position to consolidate the business and has made the development of customer and partner support programmes a priority.

The company has called its programme Aspire.

“Aspire’s key theme is about a strong and mutually rewarding partnership between Vanderbilt and its customers. The programme is open to installers and distributors that do business directly with Vanderbilt, or via a certified distributor and is a major effort by Vanderbilt to broaden its service base and create long-term, incremental value for its partners,” says Kim Loy, director of marketing.

The Aspire programme has three membership levels, which are Registered, Silver, and Gold, with each attaining more benefits.

The programme is focused on Vanderbilt’s expertise in the security industry but is tailor-made for customers, including installers and distributors. These companies can benefit from accessing training tools. Vanderbilt is also enhancing the quality and capabilities of its support to serve installers.

On the distribution side, the programme will also see Vanderbilt providing marketing, event support, lead generation, and sales incentives to give its customers an edge on competition.

Loy adds: “One of the exclusive benefits available to the programme’s Gold partners is pre-launch access to information related to new Vanderbilt products. We are one of the only players in the market that can offer technology from all three security disciplines, access, intrusion and video on a global basis. So, early access to any product development information can only improve a partner’s possibility to gain in positioning and competitiveness.”

Check out the latest security solutions from Vanderbilt at IFSEC International, 20-22 June 2017, London ExCeL. You can find them on stand E1225. Get your free badge now.

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