Traka has launched a new whitepaper that examines the use of security technology in high street retail. It follows the impact of the pandemic on the sector and the sales resurgence that occurred post-lockdown in 2021; one that is set to continue throughout 2022.
The whitepaper, from the intelligent asset management systems provider, considers the need for rapid change in the high street and reviews stand-out brands, such as Primark and Selfridges, that have actively evolved to meet the demands of their customers.
Delving deeper into the role of security technology, the whitepaper identifies how intelligent systems are essential for reshaping high street retail. By replacing time-consuming and ineffective operations with cashless payments, automated retail assets, and key management systems, a retailer’s productivity will improve.
Traka presents the case for a better ‘connected’ shopping experience and data capture – in doing so, brands will actively find new ways to overcome challenges, while creating a seamless, technologically driven service to customers.
Traka’s findings prove that retail is evolving to work with discerning customer demands. This feeds into creating an omnichannel experience that is agile, holistic, and open to new ways of working.
In producing the whitepaper, Traka hopes to stimulate debate and encourage contributions and opinions from the wider industry.
Complete the form to download this free whitepaper today.
Sponsored by:
