Pyronix Q&A: What the Acquisition by Hikvision Means for Customers and IFSEC 2016 Plans

With IFSEC 2016 just a few days away IFSEC Global spoke to senior figures from Pyronix about the company’s recent acquisition by Hikvision and their plans for Europe’s largest annual trade show.

Chairman Jiang Feng Zhi, CEO Sebastian Herrera and global sales and marketing director Massimiliano Troilo provide the answers.

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Visit Hikvision and Pyronix at IFSEC 2016

You can find Hikvision on stand E800 and Pyronix on D1070 at IFSEC International 2016, which takes place between 21-23 June at ExCeL London. Register here to attend. Once registered you can then pre-book a meeting with the Hikvision or Pyronix teams to take place during the show.
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IFSEC Global: Hikvision is, on most measures, the world’s largest video surveillance brand. Why did the company want to get into the intrusion detection market? How does this fit in with its long-term strategy?

Jiang Feng Zhi: It has long been apparent that the security industry is at a crossroads. With the advent of cloud connectivity, services and other new technologies, we foresee much more integration of systems and solutions over different platforms.

Sebastian Herrera: Our vision for the security industry is one of convergence of products and technologies from different industry segments, including, video surveillance, intruder, intercom and access control.

IG: And why did it settle on Pyronix in particular?

JZ: Pyronix represents a good fit for Hikvision in terms of brand, vision, products, and structure. Pyronix is well known within the industry and has long been synonymous with innovation and quality. This creates a great foundation for joint product development.

IG: How will the acquisition affect the structure of both businesses? To what extent will the businesses pool resources and integrate with one another?

SH: Pyronix will remain as an independent entity, albeit a wholly owned subsidiary of Hikvision. We have big plans to grow the business and bring new innovations to market by pooling resources. To achieve this, the teams from Pyronix and Hikvision will need to work closely with one another.

IG: How will the acquisition affect existing customers of both brands?

Massimiliano Troilo: This acquisition will be only a benefit to both companies’ existing customers. Both brands command a significant and loyal following in the market and these customers will benefit from Pyronix bringing a wider range of product to market quicker.

SH: The technological convergence will bring new opportunities for existing customers as we bring to market new products previously unseen in the security industry.

IG: There has been a lot of M&A activity in physical security in the last 2-3 years. Why do you think this is and do you see it continuing?

JZ: M&A in the security industry is a by-product of the market maturing and addressing technological changes. For Hikvision, we see the acquisition of Pyronix as an important move for us to achieve our long-term strategic objectives of being a total security solution provider.

IG: A study by Cloudview recently found that most modern CCTV systems had serious cyber vulnerabilities. To what extent is this an under-appreciated problem in the industry?

MT: Security is of the utmost importance for Hikvision and Pyronix. Cyber crime is clearly a fast-moving and ever-evolving issue when we are bringing products to market that are connected to the internet. This is a trend which doesn’t show signs of slowing down.

What our customers can be certain of is the ongoing commitment to producing robust and secure platforms which provide real solutions to end users, installers and integrators.

IG: And what are the plan for the Pyronix booth at IFSEC?

SH: On the Pyronix stand this year we will be showcasing our solutions to various vertical markets, including retail, residential, industrial, commercial. We will also be showcasing technologies and applications that relate to those products.

We have new products that we are showing at the stand including a new high-end panel and a new Enforcer panel for the UK. We are also showing some established products like the wireless dual technology detector, our expanding range of external detectors, and our app and cloud technologies.

This year holds another bit of news for Pyronix: it is actually our 30th anniversary. As such, we are celebrating this on the stand, welcoming existing customers and new customers as we enter this exciting time for Pyronix, Hikvision, and the Security Industry.

Find out what you can expect to see on Hikvision’s stand at IFSEC 2016.

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Visit Hikvision and Pyronix at IFSEC 2016

You can find Hikvision on stand E800 and Pyronix on D1070 at IFSEC International 2016, which takes place between 21-23 June at ExCeL London. Register here to attend. Once registered you can then pre-book a meeting with the Hikvision or Pyronix teams to take place during the show.
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