Managing Editor, IFSEC Insider

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James Moore is the Managing Editor of IFSEC Insider, the leading online publication for security and fire news in the industry.James writes, commissions, edits and produces content for IFSEC Insider, including articles, breaking news stories and exclusive industry reports. He liaises and speaks with leading industry figures, vendors and associations to ensure security and fire professionals remain abreast of all the latest developments in the sector.
December 7, 2022


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Omdia highlights growth of video surveillance sensor integration in buildings and smart cities in 2023 physical security trends report

Physical security analysts at Omdia have revealed their physical security technologies trends to watch in 2023, underlining the growing demand for environmental and AI sensors in cameras and exploring how advanced video surveillance solutions are affecting the intruder alarm market.

There is a positive outlook for the physical security technology industry as we move into 2023, state Omdia analysts. Good news then, for the video surveillance, access control and intruder alarm supply chains.

As professionals in those very supply chains will know, it’s a market that evolves remarkably fast. The presence of artificial intelligence (AI), Internet of Things (IoT), the cloud, and biometrics is now such that we are moving on to the next stages of utilising technology for wider business operational purposes – as outlined in IFSEC Global’s 2022 Video Surveillance Report. Much like the systems being installed, security is moving away from its silo and integrating itself into wider business operations.

So, what do analysts at Omdia view as the next key trends?

We’ve summarised some of their thoughts based off extensive research into the physical security tech sector, below. The full report, with additional trends explored, is available to download for free from the Omdia hub – 2023 Trends to Watch: Physical Security Technologies.

VideoSurveillance-AI-Digital-IldarAbulkhanov-AlamyStock-221) Integration of environmental sensors into a video-centric AIoT solution

A continuing trend in physical security projects is the integration of atypical sensors into AIoT (Artificial Intelligence of Things) ecosystems. Companies are now looking to generate and benefit from data generated from video sources.

While traditional security systems do not natively include nonvideo-based environment sensors, there is a growing demand from end-users for additional sensors to be integrated into cameras and video management systems (VMS) to measure data such as temperature, humidity, smoke, particulates, water and carbon monoxide.

The divide between building, city, and video management is shrinking, it would appear.

2) Sustainability in the security industry

Influence from sustainability initiatives and targets is now impacting upon and driving decisions in the security industry. Security leaders are increasingly exercising practices to support their own or corporate sustainability strategy, encompassing environmental, social and economic sustainability.

Examples are varied, from solar-powered CCTV solutions and improving security around renewable energy sites, through to managing economic sustainability with a move towards the cloud and ‘as-a-service’ business models requiring lower capital expenditure, reduced power and lower maintenance costs.

From a social sustainability perspective, leaders in the security industry are now having to think about ethics in the use of video surveillance AI, alongside a ‘zero trust’ approach to cyber security of the physical security devices they manage.

3) FCC new Secure Equipment Act of 2021 legislation

A trend focused on the United States’ legislative principles towards “initiatives to keep US networks secure”, the Act’s changes are said to centre around a more in-depth policing of the reporting structures of the authorisation process, removing exemptions and workarounds and affirming the Federal Communications Commission (FCC’s) powers to apply rules. In November, the FCC released its newest update to the legislation targeting Chinese-based tech vendors, now banning the authorisation of new products from companies on their Covered list.

While Omdia analysts don’t expect immediate significant changes to the banned companies’ ability to service the US market while previously authorised products can continue to be sold, it does expect a loss of market share for said vendors.

4) Growing install base of video surveillance cameras – global market exceeds 1.1 billion cameras

There is now one installed security cameras for every seven people across the globe. As the global population surpassed 8 billion people in 2022, so did the number of video surveillance cameras exceed 1.1 billion.

Omdia forecasts this number to grow, with the video surveillance installed base expected to reach nearly 1.8 billion cameras in 2026.

Analysts also anticipate a more competitive AI chipset environment and predict there to be a 30.3% growth rate of video surveillance AI chips in 2023, with the global market size reaching $1.3 billion in 2026.

5) Integration of ANPR systems with smart city platforms


ANPR cameras in use on a motorway (Credit: ImageSelect/AlamyStock)

As smart city projects continue to emerge, there is a drive to leverage new advancements in AI, machine learning and predictive analytics to make cities more sustainable, efficient and safe. More than 2,500 smart city projects have been tracked since 2015 by Omdia.

With many projects focusing on improving metropolitan transportation systems, automatic number plate recognition (ANPR) tech in video surveillance systems are expected to be integral to projects. They can offer complementary data to support the automation of processes such as traffic flow and public transit routes, while ANPR can mitigate concerns around data privacy by offering transparent visibility on where, when and how citizens data is being collected and shared.

6) Video surveillance affecting future growth of intruder alarm market

The headline statistic here is that the global market for networked cameras is growing more than twice as fast as the market for intruder alarms – 9.4% and 4.3% respectively. Costs for video surveillance installation and devices have fallen significantly in recent years, while video systems can often now provide similar subscription monitoring services as intruder alarms.

That being said, the intruder alarm market is still growing, though it will depend on manufacturers and vendors in the sector to work closer than ever with their installer and integrator partners to better understand the end user’s evolving demands, says Omdia.

7) Access control and proptech platforms

Access control systems were traditionally the sole domain of security managers. This assertion is no longer completely true, however, as analysts highlight the emergence of ‘proptech’ platforms connecting to building management systems to leverage vast amounts of data. Access control equipment plays a vital role in this shift, however, and is perceived to be the largest and fastest growing market among security domains for connectivity rates with BMS and proptech platforms.

Access systems are often at the heart of this data, providing critical occupancy rates, usage data and tracking, so there is set to be increased emphasis on collecting this data. This will result in additional stakeholders such as HR professionals and facility managers being involved in access control decisions, while IT will have to ensure that integration with third-party platforms doesn’t increase the cyber risk to what remains a critical security measure.

DOWNLOAD: Omdia’s full 2023 physical security technologies trends to watch here!


Free Download: The Video Surveillance Report 2023

Discover the latest developments in the rapidly-evolving video surveillance sector by downloading the 2023 Video Surveillance Report. Over 500 responses to our survey, which come from integrators to consultants and heads of security, inform our analysis of the latest trends including AI, the state of the video surveillance market, uptake of the cloud, and the wider economic and geopolitical events impacting the sector!

Download for FREE to discover top industry insight around the latest innovations in video surveillance systems.


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