CMPi has partnered with Specialised Exhibitions (a subsidiary of Andry Montgomery Ltd), owner of Securex, South Africa’s largest security event, resulting in the formation of IFSEC South Africa incorporating Securex.
The inaugural event under the new partnership will take place between 1-3 July 2009, at the Sandton Convention Centre, Johannesburg, South Africa.
A market of opportunity for providers of safety and security equipment and services has developed in Africa. Upgrading security has been identified as a top priority by businesses and homeowners, who are increasingly looking for external expertise and new digital technologies.
CCTV market growth
Surveillance equipment, particularly CCTV, is the largest sector of South Africa’s security market, which is valued between US$85 million and $165 million.
IFSEC is the world’s largest annual security event and 30,257 (subject to ABC audit) attendees visited the 2008 event when it took place from 12-15 May 2008 at the NEC, Birmingham, UK. The IFSEC brand was successfully exported to India last year, with the launch of IFSEC India in October 2007, and IFSEC South Africa will extend the global reach of the brand still further.
Launched in 1994, Securex is the market-leading event for commercial security in South Africa. The 2007 Johannesburg show attracted 190 exhibitors and was attended by close to 6,000 visitors.
With IFSEC’s 36 years’ experience in the security industry, and Specialised Exhibitions’ expert knowledge of the local market, the event promises to be a huge success, CMPi believes.
Next level event
CMPi group director, Simon Parker, said: “The South African security market has rapidly increased over the past few years and, similarly, Securex has seen substantial growth. With the IFSEC global sales and marketing network we are well positioned to take the event to the next level as the largest pan-African security event.”
Sandy Angus, chairman of Andry Montgomery Ltd said: “We’re very pleased to be adding the IFSEC brand to Securex. The South African security market is an important one and this will be the ideal opportunity for international companies hoping to enter the market. We expect to announce some more exciting developments shortly.”
IFSEC South Africa incorporating Securex 2009 will take place from 1-3 July 2009 at the Sandton Convention Centre, Johannesburg, South Africa. For the latest event information please Visit the IFSEC South Africa site. Companies interested in exhibiting should contact Charlie Cracknell on +44 (0)20 7921 8069 or [email protected] or Breda Kenealy on +27 11 835 1565 or [email protected].
