The first seminar will be on Tuesday 12 May at 14:30 and the second seminar will be on Thursday 13 May 15:30. Both seminars to be presented by QED are called “Marketing your services and building your client base”.
In an increasingly competitive market, the pressure is on security installers to be more innovative in their approach to business, especially for SMEs and sole traders. In an effort to provide some free information and advice to installers from leading industry experts, IFSEC will be holding a series of Free Business Seminars at the show this year.
The aim of the seminars is to help give installers information and advice on how to effectively manage their business though the economic downturn.
There are 22 seminars in total over the four days of IFSEC. Topics covered will include maximising profits – top tips for small businesses, winning new contracts, and getting skilled up for IP installation.
The first of QED’s seminars will feature Dave Huxely, the company’s European sales manager, discussing sales techniques, how to increase sales, and how to sell effectively during the economic downturn.
He has 44 years of experience in sales and will be giving advice on how to effectively sell your way through the downturn.
Matt Byrom, QED marketing manager, will be presenting a seminar focusing on ‘marketing your business through the economic downturn’.
This seminar will provide installers with low cost ways to increase their market exposure, keeping in contact with customers and modern tools of “marketing warfare”.
Byrom has great knowledge and experience in the full marketing mix and will be presenting installers with the tools required to promote and grow their business effectively.
The seminars will be 30 minutes each and will be in the Hall 5 Seminar Theatre. <a href=”http://www.protectionandmanagementseries.com/pmifsec09/hothouseseries.html”>Visit the IFSEC site for more details</a>.
If you would like more information about the seminars to be presented by QED, please call Matt Byrom on 01772 336 111.
