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July 29, 2022


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Video surveillance

IDIS reports surge in demand for cost-effective 2MP surveillance cameras

While ultra-high definition cameras continue to be released from surveillance camera manufacturers, IDIS is reporting that 2MP options are seeing renewed demand in the US. In particular, the company highlights the growing opportunities for systems integrators in the pressured retail sector for low-cost, but reliable options to provide end-users with.

IDIS-Retail2MPCameras-22Demand for its DC-D4216RX and DC-D4217RX dome cameras has more than doubled so far in 2022, says the vendor. In particular, 2MP camera options have been taken up by the retail, hotel and residential sectors implementing cameras and NVRs compliant with the National Defense Authorization Act (NDAA).

IDIS believes this latest trend in buying habits is indicative of a wider industry focus on cost-effective video surveillance solutions.

Andrew Myung, President, IDIS America, notes that: “We’ve seen a sharp increase in demand for NDAA-compliant hardware outside of federal projects as end-users in a wider range of sectors emphasise the importance of affordability combined with manufacturing origin and supply chain integrity.

“These include multi-site deployments and run rate business of 8-32 camera systems as integrators and users are opting for trusted, Korean-made equipment. Many are citing the potential impact of the Secure and Trusted Communications Networks Act 2019, which could see the Federal Communications Commission (FCC) prevent Chinese surveillance brands from entering U.S. networks.”

The 2MP dome cameras are said to be ‘plug-and-play’ when installing with IDIS DirectIP NVRs, and offer features that include true wide dynamic range (WDR), two-way audio, and IR up to 30m.

IDIS America has also revealed that sales of compatible 8-32 channel network video recorders (NVRs) have also significantly increased in the first half of 2022.

“This increase in demand for our NDAA-compliant base-line systems is building on the success of our higher-specification range, which is popular with logistics firms, luxury retailers, cannabis operators and government projects,” Myung adds. “It shows that IDIS is delivering exactly what our customers want, trusted video technology with a low total cost of ownership.”

Affordable solutions supporting pressured retail sector

IDIS is seeing significant demand for cost-effective solutions in a pressured retail sector, highlighting the opportunities for systems integrators and re-sellers to support customers with video tech that can boost store profitability.

The vendor says that today’s more affordable, yet highly capable solutions, can play an important role in efficient stock delivery and tracking, improving customer experience, provide more business intelligence and reducing losses from high staff turnover, shrinkage and fraud.

A recent IFSEC Global article highlighted a growing threat to retail stores of shoplifting and theft as a result of the cost-of-living crisis. Commentators argue that video surveillance solutions can play a vital role in reducing incidents, which can be targeted to solve retailers’ key challenges. Often, a short video surveillance pilot will reveal gaps in security and unforeseen vulnerabilities.

Affordable storage and camera options can support retailers to meet their compliance requirements, while delivering rapid returns on investment, says IDIS.

Many of these wider applications for camera technology – from streamlining back-of-store operations to building customer loyalty – are detailed in a new eBook: Overcoming challenges in EMEA retail with video solutions that reduce costs and boost sales.


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